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Great Moments in Indie Film Self-Distribution History: 2001 - The Debut by Gene Cajayon

" The result? The first week at AMC Kabuki, "The Debut" outdrew every other screen at that theater -- $30,000 in admissions. The film also spurred $15,000 in merchandising sales, which Cajayon credits as essential to the film's success.

It was the last four-walling he would have to do. He now has a rep, and splits with the house."

Read all about it on this 2001 indieWIRE article.

- Sujewa

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