""It may be a total financial failure," Hammer admitted. "But if I were to go with one of the established distributors, it'd be certain that I'd lose all my money. But if [I] try it myself, aligning myself with very experienced, creative people, there's a chance that it won't be a failure. And then I can prove that I've done it once and I can do it again. And more importantly, other filmmakers like me can do it, too.""
A lot more here.